retail advertisement

Retail marketing is the process by which retailers promote awareness and interest of their goods and services in an effort to generate sales from their consumers. Retail advertising is the process by which retailers use store advertising (online and offline) to drive awareness and interest towards their products to generate sales from their target audience. Through advertising, a retailer attempts to influence their audience to take a specific action. A retail marketing strategy is a plan you use to attract new customers and convince them to either shop in-store or place an order online.